Graduates of the MCI executive certificate course in Tourism & Leisure Management
- are familiar with the foundations of a successful business and they know how to make targeted use of strategic instruments;
- have analyzed and studied practical approaches and fields of action for successful business development;
- have learnt how to motivate employees through their own attitudes and leadership;
- are capable of deploying professional marketing in tourism with the help of modern management tools;
- know how to develop and apply key tools and methods of business finance management;
- have developed practical experience relating to central questions of destination management;
- have a full overview of strategic developments in international tourism management and current trends on relevant markets.
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