Business Plan & Startup

Lehrinhalte

In this course, students will develop, evaluate and test promising business ideas. Once an entrepreneurial opportunity is identified, students will create a standard business plan and learn the general structure and dos & donts. In order to be able to convince other stakeholders of the identified business idea, a short pitch training takes place.
Overall, participants learn about the advantages of small businesses and how to build a sustainable business, including human resource and team management, financial planning, organisational design, strategic marketing and decision-making processes.

Studiengang

Masterstudiengang Entrepreneurship & Tourismus