Communication and Distribution Techniques BB

Course contents

- Communication techniques / causes of communication problems
- Effective and ineffective communication strategies
- Communication models
- Discussion techniques: process control and conflict management
- Sales training, sales techniques
- Everyday sales signs and stimuli
- Sales development in the case of capital investment goods
- Overview of specific sales techniques and their application
- The use of sales tools in support of marketing management

Department

Master's Program Mechatronics & Smart Technologies