Strategic Simulation

Course contents
This course specifically aims to help students:
Learn concepts and discuss issues in strategy implementation
Integrate and demonstrate knowledge from the previous course in an active, challenging environment
Understand key elements of the strategic management process through the simulation and assignments (e.g. formulation of a vision/mission statement, portfolio-analysis, financial ratio analysis, SWOT-analysis, competitor analysis, etc.)
Improve skills in information analysis and interpretation
Demonstrate good management and team skills in a stressful environment
Understand the linkage between marketing and strategy