Business economics

Course contents
  • - Companies and their environment
    - Marketing (e.g. marketing mix for products)
    - Legal forms
    - Business accounting (e.g. depreciation of operating assets, balance sheets and income statements, fundamentals of cash flow, calculation and analysis of select performance indicators, implementation of a quarterly income statement, calculation of operating results, analysis of annual profit and loss)
    - Organization, human resources and management
    - Investment and financing
    - Selected aspects of strategic management (e.g. market-related decision-making, strategic considerations of the production portfolio)
    - Operative management of production plants:
    o Purchase and sales methods
    o Working capital management
    o Product costing and break-even analysis
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