Course contents

•  Foundations of global strategy
   Internationalization strategies and entry modes
   Market based perspective
   Global competitive dynamics in emerging and developed markets
   Resource based perspective
   Institutions in international strategies
   Current cases in international strategy
   Interpretation of market research reports as well as contribution margin
  reports
   Economic order quantity, storage costs, costs of tied capital
   Investment and desinvestment of production lines, fixed asset management,
  handling of maintenance costs
   Income/profit and loss-statement, cost-accounting, break-even-analysis,
  cash-flow-statement, long and medium term loans
   Shareholder value-oriented management, share price, decisions about allocations
  to revenue reserves and dividend payouts