Electives

Course contents
  • Elective I: Entrepreneurship & New Venture Creation
    - Characteristics of New Ventures
    - Opportunity Identification
    - Phases in Startup Process
    - Founding Team Characteristics
    - Value Creation and Value Capturing (Business Model)
    - New Venture Financing (Investors Pitch)
    - Growth Strategies
    - Exit Strategies

    Elective II: Leadership in Practice
    - Challenges for leadership in times of growing complexity
    - Organisational Culture
    - Innovative leadership concept and practical transfer
    - Transformational leadership and change
    - Interpersonal mastery
    - Motivation, team work
    - Mentoring & Coaching

    Elective III: International Business
    - Forces affecting the international business environment
    - Diversity of business conditions across countries
    - Activities of multinational corporations
    - Specifics of international business management: Strategies and modes of entry into foreign markets, Global supply chain management and sourcing, Global innovation
    - International Marketing