Fundamentals of Marketing Cosinus

Course contents
  • Views of marketing, marketing concept
    Market, customers, customer needs, benefits
    Product, services
    Price and condition management
    Management of communication
    Management of distribution and sales
    Strategic marketing and brand management
MCI uses cookies to align content and recommendations with your interests. Detail information on the use of cookies and services for web analysis and online marketing can be found in our privacy policy. By using our website, you consent to the use of our cookie policy.
Privacy Policy