Asst. Prof. Mag. Desiree Wieser, PhD

Lecturer +43 512 2070 - 3735 desiree.wieser@mci.edu
Asst. Prof. Mag. Desiree Wieser, PhD


Professional work experience
  • 03/2024 - 04/2024
    Visiting Scholar - Ritsumeikan Asia Pacific University, Japan
    Research on sustainability practices across generations in Japanese family firms.
  • 07/2023 - present
    Assistant Professor - MCI | The Entrepreneurial School® Department for Nonprofit, Social & Health Care Management
    Teaching & Research: Entrepreneurship, Social Entrepreneurship, Business Models, Responsible Management, Family Business Management, Education
  • 01/2023 - present
    Lecturer - MCI | The Entrepreneurial School® Department for Nonprofit, Social & Health Care Management
    Teaching & Research
  • 01/2022 - 02/2023
    Teaching & Research Assistant - MCI | The Entrepreneurial School®
    Family Business Center
  • 01/2022 - 12/2022
    Research & Teaching Assistant - MCI | The Entrepreneurial School®
    Center for Responsible Management & Social Impact
  • 03/2017 - 07/2021
    Research & Teaching Assistant - MCI | The Entrepreneurial School®
    Research, Innovation & Entrepreneurship
  • 06/2015 - 02/2017
    Doctoral Student - MCI | The Entrepreneurial School®
    Research, Innovation & Entrepreneurship
Education
  • 05/2016 - present
    7,5 ECTS - Stockholm Business School (SBS), University of Stockholm
    PhD Course - Work and Career in Business Schools
  • 10/2015 - 05/2022
    PhD - University of Innsbruck
    PhD Program Management
  • 10/2013 - 07/2014
    Erasmus - Universitá degli Studi di Siena, Italy
    Erasmus
  • 10/2010 - 07/2015
    Graduate Degree “Magistra” (Mag.rer.soc.oec) - University of Innsbruck - University of Innsbruck
    Diploma Program in International Economics and Business Studies
Teaching (faculty internships etc.)
  • 10/2024 - present
    MCI | The Entrepreneurial School®
    Entrepreneurship & Current Global Issues
  • 06/2024 - present
    Université Côte d'Azur, Nice, France
    Entrepreneurship - Ulysseus EntreCamp 2024
  • 03/2024 - present
    MCI | The Entrepreneurial School®
    Qualitative Research Methods Bachelor Management & Law
  • 10/2023 - present
    MCI | The Entrepreneurial School®
    Family Business Management
  • 09/2023 - present
    MCI | The Entrepreneurial School®
    Responsible Management Bachelor Nonprofit, Social & Health Care Management
  • 06/2023 - present
    MCI | The Entrepreneurial School®
    Entrepreneurship Summer School
  • 05/2023 - present
    Ban Ki-Moon Centre & MCI | The Entrepreneurial School®
    Entrepreneurship for Sustainable Development Ban Ki-Moon Summer School
  • 03/2023 - present
    MCI | The Entrepreneurial School®
    Research Ethics Master Program European Health Economics & Management
  • 03/2023 - present
    MCI | The Entrepreneurial School®
    Social Entrepreneurship Master Program Social Work
  • 10/2022 - present
    MCI | The Entrepreneurial School®
    Entrepreneurship in Family Firms Winter & Summer School
  • 04/2022 - present
    MCI | The Entrepreneurial School®
    Introduction into Startup Management Summer School
  • 10/2020 - 12/2020
    MCI | The Entrepreneurial School®
    Human Resource Management Bachelor Program Management, Communication & IT
  • 05/2020 - present
    MCI | The Entrepreneurial School®
    Social Entrepreneurship & Social Business Bachelor Program Nonprofit, Social & Health Care Management
  • 02/2019 - 07/2019
    MCI - Management Center Innsbruck
    Self-management, communication, & leadership Bachelor Program Non profit, social & health care management
  • 01/2019 - 01/2023
    MCI | The Entrepreneurial School®
    Hidden Entrepreneurial Champions Career Seminar (extracurricular)
  • 01/2018 - present
    MCI | The Entrepreneurial School®
    Entrepreneurship & Business Models Career Seminar (extracurricular)
  • 10/2017 - 03/2019
    MCI | The Entrepreneurial School®
    Quantitative Methods of Empirical Research & Project Assignment Bachelor Business & Management
  • 06/2017 - 07/2017
    MCI | The Entrepreneurial School® - JFPC China
    Assurance of Learning: Curriculum Assessment, Improvement & Evaluation Academics Training - JFPC China
  • 03/2017 - present
    MCI | The Entrepreneurial School®
    Project Management Bachelor Management & Law
  • 02/2016 - 07/2018
    MCI | The Entrepreneurial School®
    Scientific Work & Integrative Projects I Bachelor Nonprofit, Social & Health Care Management
Practice realted research and developmental project
  • 01/2021 - 06/2023
    Teacher/Trainer/Researcher - EU Erasmus+ Projekt
    Ulysses - Digital Student Competition on Family Business
  • 01/2021 - 12/2023
    Teacher/Trainer/Researcher - EU Erasmus+ Project
    EICAA - Entrepreneurial and Intrapreneurial Competences Assessment Alliance
  • 07/2019 - 12/2021
    Knowledge Transfer Center West
    WTZ Cooperation with Economy and Industry - Entrepreneurship Online Course 2.0
  • 09/2018 - 08/2021
    Lecturer/Trainer/Researcher - European Union Erasmus+
    PIETE - Partnership for Initial Entrepreneurship Teacher Education
  • 01/2018 - 12/2018
    WTZ West - Wissens/Transfer/West/
    WTZ West - Wissens/Transfer/West/ - Training Scientists - Development of an Entrepreneurship Online Course: Conceptualization, Production and Embedding an E-Lecture Series on the Topic of Entrepreneurship
  • 09/2016 - 09/2018
    Teacher/Trainer/Researcher - European Union Erasmus+
    Embedding Entrepreneurship Education
  • 07/2015 - 07/2019
    Project Lead - Tyrolean Science Fund - TWF
    Online Education & Virtual Campus
Competitive Research Award
  • 09/2022 - present
    MCI | The Entrepreneurial School®
    Shortlisted for Ars Docendi Recognition Award for Excellent Teaching at Austrian Universities 2022 in the category Learning Outcome Oriented Teaching and Examination Culture.
  • 11/2019 - present
    MCI | The Entrepreneurial School®
    Nomination for Ars Docendi - State prize for excellent teaching 2019: Entrepreneurship Teaching Toolkit
Positions in professional/academic societies
  • 04/2024 - present
    Researcher - Entrepreneurship, Cooperatives and Social Economy Management and Corporate Sustainability - EMPRECOOP - Universitat de València
  • 01/2022 - 10/2022
    Conference Organizer and Member of the Program Committee - MCI - 9th Responsible Management Education Research Konferenz
Peer reviewed journal article
  • Wieser, D. (2020). Integrating technology into the learning process of higher education: A creative inquiry. Industry and Higher Education, 34(3), 138-150. https://doi.org/10.1177/0950422219895773.
Editorial-reviewed journal
  • Wieser, D., & Zehrer, A. (2023). Führung und Verantwortung in Familienunternehmen. TourismusWissenQuarterly, 34, 15-19.
  • Wieser, D. (2020). The Entrepreneurial School® as a role model to foster entrepreneurship education in initial teacher education. PIETE Magazine, September 2020, p. 8-11. https://www.entrepreneurialteachers.eu/wp-content/uploads/2020/11/PIETE_ezine_Sept2020_updated.pdf
  • Wieser, D. (2018). Fostering entrepreneurship education: The entrepreneurship teaching toolkit developed by MCI Management Center Innsbruck. University Industry Innovation Magazine - Embedding Entrepreneurship in Education, 11-15.
Research monographs
  • Wieser, D (2021). The role of technology in higher education : an interdisciplinary perspective.
Chapters in books
  • Obexer, R., Waldegger, J., Wieser, D., Windbichler, R. (2024). Embracing Sustainability in Higher Education: Key Insights from Organizing an Academic Conference. In: Leal Filho, W., Sima, M., Lange Salvia, A., Kovaleva, M., Manolas, E. (eds) University Initiatives on Climate Change Education and Research. Springer, Cham. https://doi.org/10.1007/978-3-031-25960-9_100-1
  • Seeler, J.-M., Wieser, D., Zehrer, A., & Six-Daniell, K. (2021). Change or be changed - online education and organizational culture at universities. In: Herberger, T., & Dötsch, J. (eds.), Digitalization, Digital Transformation and Sustainability in the Global Economy - Risks and Opportunities. Wiesbaden, Springer, pp. 115-125.
  • Wieser, D., & Seeler, J. M. (2019). Online, not distance education: The merits of collaborative learning in online education. In The Disruptive Power of Online Education: Challenges, Opportunities, Responses (pp. 125-146). London: Emerald Publishing Limited. ISBN: 9781787543263
  • Altmann, A., Ebersberger, B., Mössenlechner, C., & Wieser, D. (2018). Introduction: The Disruptive Power of Online Education: Challenges, Opportunities, Responses. In The Disruptive Power of Online Education: Challenges, Opportunities, Responses (pp. 1-4). Emerald Publishing Limited. 978-1-78754-326-3
Peer reviewed academic/professional meeting proceedings
  • Kim, R.; Wieser, D.; Shinohara, Y.; & Zehrer, A. (2024). We are a family, not a business: can't family businesses be sustainable across generations? Academy of Management Annual Meeting Proceedings. Chicago, USA. https://doi.org/10.5465/AMPROC.2024.19979abstract
  • Zehrer, A., Wieser, D, Glowka, G., & Pirhofer, Ch. (2023). Speed dating with tourism family firm entrepreneurs to foster enterprising literacy. EuroCHRIE "Changing Realities. New Opportunities", October 3-6 2023, Vienna, Austria. EuroCHRIE 2023, Book of Abstracts, p. 36.
  • Zehrer, A., Wieser, D, Glowka, G., & Pirhofer, Ch. (2023). Speed dating with tourism family firm entrepreneurs to foster enterprising literacy. EuroCHRIE "Changing Realities. New Opportunities", October 3-6 2023, Vienna, Austria. EuroCHRIE 2023, Book of Abstracts, p. 36.
  • Wieser, D.; Zehrer, A.; Shinohara, Y.; Kim, R.C.; Ackaradejruangsri, P. (2023 October 4-5, conference presentation extended abstract). Inclusive and sustainable leadership in family firms: a cross-cultural approach among Japan and Austria. COMPASS Conference Transferable Skills for Research & Innovation, Helsinki, Finland. https://www.theseus.fi/bitstream/handle/10024/852085/Compass2023_Topic4_archived.pdf?sequence=2&isAllowed=y
  • Wieser, D.; Zehrer, A.; Glowka, G.; & Pirhofer, C. (2023). Entrepreneurship Education Best Practice: Speed Dating to improve Enterprising Literacy. G-Forum: Die Kraft der Resilienz für Innovation und Entrepreneurship, Darmstadt, Deutschland.
  • Zehrer, A.; Wieser, D., Glowka, G.; & Pirhofer, C. (2023). Putting EICAA into practice - Speed Dating with Family Firm Entrepreneurs to Foster Enterprising Literacy in Entrepreneurship Education. EAIR Forum Linz.
  • Seeler, M., Wieser, D., Zehrer, A., & Sixl-Daniell, (2020). Online education at universities: a cultural change. Conference on "Digitalisierung, Digitale Transformation und Nachhaltigkeit in der globalen Ökonomie", October 1-2, 2020, Budapest, Hungary.
  • Wieser, D., & Degischer, D. (2019). Investigating the Effects of Ethical Leadership: Implications on Negative Behavioural Reactions. Academy of Management Global Proceedings, Slovenia(2019): 363. Academy of Management.
  • Degischer, D., & Wieser, D. (2018). An Experimental Approach to Sabotage Activity in Mergers and Acquisitions, British Academy of Management (BAM) Annual Conference 2018, September 4-6, Bristol, United Kingdom
  • Wieser, D., Seeler, M., Sixl, K., & Zehrer, A. (2018). Assessing the study experience in online education and the relevance of expectations: Seeing the successful implementation of online education in a new light. In Research in Action. University of Iceland, Reykjavík: European Academy of Management. ISBN 9782960219500
  • Wieser, D., Seeler, J.-M., Sixl-Daniell, K., & Zehrer, A. (2017). Anticipated challenges of online degree programs: A study of bachelor students in business administration. In Making Knowledge Work. University of Strathclyde, Glasgow: European Academy of Management. ISSN 2466-7498
  • Wieser, D., Seeler, J.-M., Sixl-Daniell, K., & Zehrer, A. (2017). Online students ' expectations differ : The advantage of assessing students ' expectations in online education. In 3rd International Conference on Higher Education Advances, HEAd'17 (pp. 1113-1120). Valencia. http://doi.org/http://dx.doi.org/10.4995/HEAd17.2017.5525
Presentation of a paper at a conference, workshop or seminar
  • Wieser, D., Zehrer, A., Shinohara, Y., Kim, R.C., & Ackaradejruangsri, P. (2024). Sustainability across Generations in Family Firms. IECER Conference, September 18-20 2024, Innsbruck, Austria.
  • Campos, V., Zehrer, A., Ejarque, A.T., Wieser, D., Saurwein, L. (2024). Sustainable leadership development in family firms, the role of nonfamily managers. ACEDE workshop on Family firms "Empresa familiar". Universidad Rey Juan Carlos, January, 25, 2024. Madrid, Spain
  • Zehrer, A., Wieser, D, Glowka, G., & Pirhofer, Ch. (2023). Speed dating with tourism family firm entrepreneurs to foster enterprising literacy. EuroChrie "Changing Realities. New Opportunities", October 3-6 2023, Vienna, Austria.
  • Campos, V., Zehrer, A., & Ejarque, A. T., Wieser, D., Sanchis, J.R., & Saurwein, L. (2023). Sustainability leadership development in the family firms of the tourism industry - an exploratory comparative case study. 18th EISAM Workshop on Family Firm Management Research "Balancing financial and non-financial wealth". October 2-3, 2023, Naples, Italy.
  • Wieser, D., Zehrer, A., Glowka, G. & Pirhofer, Ch. (2023). Entrepreneurship Education Best Practice: Speed Dating to improve Enterprising Literacy. 26. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand (G-Forum), September 27-29, 2023, Darmstadt, Germany.
  • Wieser, D., Shinohara, Y., Kim, R.C., Zehrer, A., & Ackaradejruangsri, P. (2023). Inclusive and sustainable leadership in family firms: A cross-cultural study between Austria and Japan RMER Conference "Sustainable and Responsible Management: A decade of Integrating Knowledge and Creating Societal Impact through Innovation and Entrepreneurship", September 26-27, 2023, Lissbon, Portugal.
  • Zehrer, A., Wieser, D, Glowka, G., & Pirhofer, Ch. (2023). Putting EICAA into practice - Speed Dating with Family Firm Entrepreneurs to Foster Enterprising Literacy in Entrepreneurship Education. 45th EAIR Forum "Shaping the World of Change - Higher Education as a Key Enabler", September 3-6, 2023, Linz, Austria.
  • Wieser, D., Zehrer, A., & Glowka, G. (2023). Inklusives und nachhaltiges Führen in Familienunternehmen. FIFU DACHLI 30. Juni - 1. Juli, 2023, Hamburg, Deutschland.
  • Wieser, D.; Zehrer, A.; & Glowka, G. (2023). Inklusives und nachhaltiges Führen in Familienunternehmen. FIFU 2023.
  • Inclusive Leadership in Family Firms: A Cross-Cultural Study. International Family Business Research Day MCI, ESCA and The American University of Cairo, School of Business.
  • Wieser, D., Zehrer, A., Shinohara, Y., & Chunghee Kim, R. (2023). Inclusive and sustainable leadership in family firms: a cross-cultural approach. International Family Business Research Day, March 14, 2023 online.
  • Wieser, D. (2019). The phenomoneon of integrating technology in the learning process of higher education: a literature review. In Exploring the Future of Management. ISCHTE Business School, Lisbon: European Academy of Management.
  • Wieser, D., Seeler, J.M., Sixl-Daniell, K., & Zehrer, A. (2017). Online education and expectancy theory: Success-strategies of first semester Bachelor students. Oxford: Business & Economics Conference (OBEC).
Other intellectual contributions
  • A. Altmann, B. Ebersberger,C. Mössenlechner and D. Wieser (Eds). The Disruptive Power Of Online Education. challenges, Opportunities, Responses. Emerald Publishing. 2019.
  • Ebersberger, B., Pirhofer, C., & Wieser, D. (2018). Teaching Toolkit for Entrepreneurship Education. Embedding Entrepreneurship Education - Erasmus+. https://ec.europa.eu/programmes/erasmus-plus/project-result-content/65f667a4-6762-4a8a-a61c-f112b1c18ab5/EEE_Teaching-Toolkit_(EN).pdf
Supervised bachelor theses
  • Reichholf Selina (2024): Interne und externe Treiber von ökologischen Nachhaltigkeitsstrategien und -praktiken in KMUs der Beherbergunsbranche
  • Berg Jesper (2024): What Different Generations Perceive of and Expect From Remote Working.
  • Fink Jule Marie (2023): Digital Transformation and its Effect on Organizational Culture - A Case Study of a German Tax Consulting Firm
  • Krüger Lara (2021): Ein Vergleich zwischen dem Social Business Modell und dem For- Profit Business Modell unter den Aspekt Nachhaltigkeit
  • Meier Julia (2019): Success Factors for Educational Technology in Developing Countries
  • Wanninger Valentin Josef (2017): How to Satisfy and Motivate Students in Online Courses
  • Haueis Siegfried Eduard (2017): Application of Virtual Reality Technology in Higher Education: Major Challenges
  • Chou Sarah (2017): Using Gamification and Mobile Technologies to Create an Engaging Learning Experience
  • Bloemen Manon (2017): The Opportunities, Challenges, and Trends of E-Learning in Developing Countries
  • Lehmann Louis Jens (2017): The Impact of Educational Technology on Social Competencies and Interpersonal Communication Skills
  • Meier Julia (2017): Opportunities and Challenges for the Implementation of Educational Technology in Developing Countries
  • Pichler Judith (2017): Cross-Generational Learning - Higher Education, Multiple Generations and how the Concept of Blended Learning Facilitates the Development of Graduates From Different Age Groups
  • Piber Jeanine (2017): Methods and Techniques of the Blended Learning Approach to Maintain Commitment and Motivation of Students
  • Mair Alexander (2017): Combination of Competency Based Learning in Adaptive Online Learning Systems and its Effects on the Educational Industry
  • Lalic Aleksa (2017): The Influence of EdTech on Student Performance, Engagement and Learning