“Summer School for Innovation” for Professors from 11 Taiwanese Universities at the MCI | Funding by Taiwanese Government | Innovation, digitalization, marketing & international business relations
The MCI brings us another success story. Owing to the distinguished reputation and excellent international relations of the Entrepreneurial School®, the Taiwanese government and 11 universities in Taiwan have decided to send their professors to MCI for further education, to introduce them to new topics, and to prepare them for international challenges. The three-week Summer School for Innovation, Digitization & Business Relations is funded by the Taiwanese Government and includes modules in the fields of design thinking, digitization, innovation, business models, e-commerce and business management as well as applied case-studies and company visits, with the aim of promoting economic and business relations between Taiwan and Austria as well as the surrounding DACH area. The "Summer School for Innovation, Digitization & Business Relations" is the result of MCI’s continual strategy to internationalize its range of services and business base. In addition to the current Summer School for Taiwan, the MCI now also runs Summer & Winter Schools for universities in the US, India and China. The MCI is thus strengthening its own internationalization and revitalizing its business base, while making a significant contribution to high-quality tourism with corresponding future and value-creation potential. Statements: Dr. Vladan Antonovic, Coordinator of transnational projects at MCI: "The 'Summer School for Innovation, Digitalization and Business Relations' is another building block in the collaboration with Taiwan, and at the same time a significant achievement for the Entrepreneurial School®." Dr. Susanne Lichtmannegger, Head of Internationalization at MCI: "The MCI currently collaborates with 11 of Taiwan's best universities in its East-Asian focus. The fact that the Taiwanese government sends professors to the MCI emphasizes the intensity and quality of this internationally exemplary cooperation."