November 20th 2019

MCI graduate Viktoria Steger wins WKT Science Award

Graduate of the MCI Master program in Entrepreneurship & Tourism granted the Tyrolean Chamber of Commerce Science Award with innovative Master thesis - Inter-generational study on female company founders

MCI-winner Viktoria Steger (center) with her parents and MCI-rector Andreas Altmann (left). Photo: Die Fotografen
MCI-winner Viktoria Steger (center) with her parents and MCI-rector Andreas Altmann (left). Photo: Die Fotografen

The Entrepreneurial School® brings us more good news: Viktoria Steger, a graduate of the Master program in Entrepreneurship & Tourism, has won the coveted Tyrolean Chamber of Commerce Science Award. With her master's thesis "Women Entrepreneurs Across Generations", she was able to assert herself among 14 equally outstanding master's theses. The jury praised the high degree of innovation of her work and emphasized its practical relevance.

Her supervisor, MCI Professor Claudia Mössenlechner, confirmed the jury's assessment: "Ms. Steger's Master thesis deals with the relatively new research topic 'Female Entrepreneurship' and is highly relevant not only scientifically but also in practice. The work is excellent, both in terms of content and formal and structural criteria".

Viktoria Steger's Master thesis is based on qualitative interviews with female entrepreneurs in Italy, Austria and Germany. Sixty per cent of the women identified dissatisfaction with their previous job as the trigger for setting up a company. If one compares the different generations of women, clear differences emerge, for example in terms of development expectations, qualifications or private environment. Practice-relevant implications and proposals are addressed to female entrepreneurs, to universities and colleges, but also to employers, in order to retain entrepreneurial women in their organizations.

The Tyrolean Chamber of Commerce Science Award is granted to outstanding Master theses and dissertations, which demonstrate a high degree of innovation while representing a high significance for the Tyrolean economy.

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Mag. Susanne Crawford | Press & Project Management Marketing & Communications
Mag. Susanne Crawford Press & Project Management +43 512 2070 - 1527
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