December 22nd 2014

Strategic Management in the Tourism & Leisure Industries

The part-time MCI Executive Certificate course in Destination & Leadership is targeted at Entrepreneurs, managers and decision makers in the tourism and leisure industries, especially those responsible for destination management and development.

The tourism, leisure and tourism-related service industry is one of the biggest industries worldwide and still has enormous potential for growth. Fascinating opportunities for destination development and international marketing call for managers with professional training. The special focus of the course on strategic destination management and a sound theoretical basis combined with practical applications, including study tours to selected destinations, are the key to long-term success in the field of destination development and an effective way to strengthen one’s own position within the industry.

With this 14-day course in Destination & Leadership, MCI Management Center Innsbruck is offering its first executive education course explicitly designed for managers in the tourism industry. The course is being taught by highly qualified lecturers and trainers and organized in association with the Austrian Hoteliers Federation and in cooperation with the Federation of Austrian Tourism Managers and the Federation of Tyrolean Tourism Associations.

The course starts on April 15, 2015 with a schedule tailored to the needs of the target group. The number of places on the course is limited.

More Information:

Registration & Counseling
Victoria Lettenbichler
+43 512 2070 2102
victoria.lettenbichler@mci.edu



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