February 03rd 2016

How to strategically position and distinguish your business

Management Center Innsbruck launches certificate course in Brand-Oriented Leadership on March 11, 2016

Changed market conditions again and again present entrepreneurs with new challenges. Consumers often change habits and quickly get used to high standards of quality as well as low prices, fast deliveries, and fascinating shopping experiences. In order to be able to successfully compete, also in the long run, companies have to be open for change.

Against this backdrop, the Entrepreneurial School® establishes Brand-Oriented Leadership as a high-quality certificate course to communicate practical methods as well as well-founded and immediately applicable knowledge on how to manage a sustainable and successful business. The compact program tackles interdisciplinary issues of management control and addresses vital aspects of strategy, business model, brand, leadership, change and culture. The certificate course will be officially introduced on March 11, 2016.

Further information:
Certificate course in Brand-Oriented Leadership

Victoria Lettenbichler, +43 512 2070 2102, victoria.lettenbichler@mci.edu

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