Insights into practice: The Management Camp 2024 in partnership with BMW

Review of a successful week: The Management Camp 2024, held in close collaboration with BMW, focused on the forward-thinking theme of eMobility. Students benefited from an exceptional learning experience that provided both theoretical and practical insights into the world of management and sustainable technology utilization.

The camp kicked off with an introduction to the essential themes and methods used throughout the week. Day 1 included teamwork on values, the Design Sprint method, as well as opportunities to experience and test tactical leadership in various situations.

From Tuesday onwards, things became particularly exciting: Each student had the opportunity to choose one of three challenging tasks. The first challenge focused on quality management in industrial manufacturing, from IoT sensors to graphical dashboards. The second challenge delved deep into the topic of sustainability in eMobility, with a special focus on battery circular economy. The third and final task addressed the exciting field of data science of machine data and how data can support operational excellence.

MCI Professor Dr. Christian Ploder says, "These three days were undoubtedly intense, challenging, and incredibly enriching. We not only provided our students with insights into the daily challenges of management, but also enabled them to develop practical solutions for real problems. The Management Camp 2024 was a complete success and once again demonstrated that practical experience combined with academic knowledge is the key to training future leaders in the world of operational excellence and eMobility."

Stefan Zombori, Data Analytics Battery Cell Production at BMW Group, emphasizes, "Promoting young talent is very important to us. At the Management Camp, students were able to apply their theoretical knowledge into practice and generate an idea from a challenge to a prototype in no time. This provides us with creative new solutions for internal problems."

The entire Management, Communication & IT department, especially the instructors Magdalena Posch, Arno Rottensteiner, Reinhard Bernsteiner, and Christian Ploder, are proud of the achievements of the students and grateful for the collaboration with BMW (Stefan Zombori, Stefan Zangerle), which made this unique learning experience possible.