The three-day course in the Master's program "Entrepreneurship & Tourism" entitled Sustainable Destination Development "Post Corona" dealt with post-corona trends and their effects on service providers and DMOs as well as the tasks, strategies and communication of DMOs.In addition to the distinguished guest, Federal Minister Elisabeth Köstinger, other renowned tourism experts such as Petra Stolba (CEO Österreich Werbung), Andreas Reiter (CEO Zukunftsbüro), Renate Ecker (Tourism Director Zell am See-Kaprun), Oliver Schwarz (Managing Director Ötztal Tourism), Franz Tschiderer (Chairman TVB Serfaus-Fiss-Ladis) and Julia Vögele and Patricio Hetfleisch (Tirol Tourist Board) together with MCI Team Hubert Siller, Anita Zehrer and Frieda Raich.
The participants also worked on the following general questions within the framework of the LV:
What developments will shape the future of destinations and DMOs? Which actors must work together to ensure the future viability of destinations and what recommendations for action can be derived from this?
Hubert Siller, Head of MCI Tourism, was impressed by the quality and output of the course: "Such an innovative and exciting panel is a special experience for the students. The already established online study formats help us here. Special thanks to all the contributors".
BM Elisabeth Köstinger, Federal Ministry of Agriculture, Regions and Tourism Foto: (c)MCI/Kausl
Hubert Siller, Dean MCI Tourism Foto: (c)MCI/Kausl
Petra Stolba, Managing Director Österreich Werbung Foto: (c)MCI/Kausl
Renate Ecker, Tourism Director Zell am See-Kaprun Foto: (c)MCI/Kausl
