The research area "Digital Transformation" complements the study programs of Management, Communication & IT and Digital Business & Software Engineering respectively in the fields of applied research and development of practice-oriented solutions for digitization and their comprehensive integration into practice. We work on technical, social, organisational and individual aspects in an interdisciplinary way.
In the context of digital transformation, the secure, analytical handling of data, the interaction of people with technical systems, the design of new work environments, and the adaptation of work and production processes and their control in real as well as virtual worlds are essential for us.
Large amounts of data generated from a wide variety of data sources (e.g. IoT, etc.) can be used as a basis for decisions, improvement of products and processes and for the development of new business models. Data & Analytics deals with the storage, preparation, analysis and visualization of data using suitable system architectures.
IT security and privacy make a contribution to the secure handling of data and information systems, which are becoming increasingly relevant in the course of increasing digitalization.
Technology Interaction & Innovation deals with the interaction of people and technology in the professional and private environment. In the field of innovation research, the focus is on the methodology of Design Thinking.
The improvement of business decisions and the establishment of stable processes in the company - taking into account rapidly changing technologies, frameworks and the regulatory environment - are essential design fields of operational excellence.
Next World of Work / Virtual & Augmented Reality unites different topics in the context of a changing world of work.
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