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"Digitalization has far-reaching consequences for people's business and living environments. As the Entrepreneurial School, it is our aim to create superior value for our students by exploiting the potential of these advancements, both content- and didactics-wise." Dr. Maria Wallnöfer, Academic Director
If you have any questions about the study program, please contact us.
The Master program offers first-class further education and specialisation in Digital Economy & Leadership, which is practical and immediately applicable from day one.
The "New Economy" is revolutionizing entire business models, working environments, networks and processes. In this area of conflict, the Entrepreneurial School® together with "investment punk" Gerald Hörhan has developed an innovative Master program for decision-makers and entrepreneurs, which refers to the new requirements in a unique way.
Stage I:
Introductory phase: Basics of business administration, basics in digitalization and ITDepending on previous education and academic qualifications, previous knowledge can be accredited at this stage, on request.
Stage II:
The latest topics of the Digital Economy. The team of lecturers are in close contact with entrepreneurs of the New Economy, such as in Silicon Valley. Topics include new business models, data science and data management, IT security, legal issues such as intellectual property, trends and developments such as block chain technology, but also leadership and employee management issues, ethics and responsibility and many more.
Special highlight: Development of an individual business plan, which is supervised and coached by Gerald Hörhan.
Stage III:
All aspects of digitization are transferred to the corporate level. Special attention is paid to the new demands on corporate cultures, teams, leadership, decision-making, processes and communication structures in the context of the Digital Economy.
Stage IV:
Preparation of a Master thesis on a scientific level, which deals with a problem within one’s own organization or their respective professional environment. The upshot is the final transfer of the acquired knowledge into one’s own professional practice taking place.
Strategic ManagementFundamentals of AccountingInvestment & FinanceStrategic & Operational Management ControlHuman Resource ManagementInnovation Management
IT-Governance & Legal Bases (e.g. GDPR) Data Bases & Data StorageAnalytics: Data Evaluation & VisualizationWeb-Based ServicesSmart Technologies & the Internet of Things
Digitalization Trends & DimensionsBusiness Models (Traditional vs. New Economy)Entrepreneurship & Business PlanningData Management, Data Science, IT-Security & Intellectual PropertyHuman Resource Development & LeadershipManagement: Finance, Human Resources, MarketingEthics & Responsibility
Organization & CultureTeams & DiversityLeadershipPersonal Development & CoachingAgile LeadershipWork & Organizational PsychologyTheories of Perception & CognitionDecision-Making Processes & TheoriesCommunication, Negotiation & Conflict Management
In the final phase of the MSc in Digital Economy & Leadership program, students are required to write a Master thesis that meets the highest of academic standards. The subject in determined by an issue encountered in the student's own organization or professional environment.
Program Director
Mag. Susanne E. Herzog
MCI Head of Executive Education & Development
Academic Director
Dr. Maria Wallnöfer
MCI Senior Lecturer
Dr. Georg-Suso Sutter
Managing Director at GSS-Consultion Shared Value, Linz / Austria
Prof. Dr. Rüdiger Reinhardt
Psychologist, Author, Professor of Business Psychology and Empirical Research at the University of Economics and Environment, Nürtingen-Geislingen / Germany
Dr. Rolf Specht
Managing Partner at CO3 Corporate - Coaching & Consulting, Richterswil / Switzerland
Markus Fischer
Owner Kultur wandeln - People and business in harmony, Reutlingen / Germany
PD FH-Prof. Dr. Bernd Ebersberger
Head of the Chair of Innovation Management, University of Hohenheim, Stuttgart / Germany
Assistant Professor Dr. Stefan Palan
Associate Professor for Department Banking & Finance at the University of Graz / Austria
The postgraduate Master program Digital Economy & Leadership MSc lasts two years and can be studied part-time. The MCI's innovative blended learning concept combines synchronous and asynchronous learning phases with attendance phases, thus allowing a maximum of flexibility in terms of time and location.
The attendance phases are completed in nine two- to three-day seminars, each of which take place on a Thursday, Friday and Saturday. The remainder of the study program takes place in an interactive mode via the modern and highly developed online learning environments of the MCI and the Investment Punk Academy.
An intelligent mix of online phases, attendance modules and electronic media links location-independent study with personal interaction between lecturers and students. The didactic concept thus differs fundamentally from a typical distance-learning program while meeting the highest standards.
Flexibility
Learning Advantages
Work - Life - Learn
Through the personal and individualized learning environment at the MCI E-Campus, students receive daily updated messages, e-mails and all the information they need to concentrate on their studies. Tests and exercises to check personal learning progress as well as learning forums and moderated chats facilitate studying online.
Technical requirements for admission to the MCI E-Campus
Software
Upon completion of the Executive Master program, graduates acquire the internationally recognized title of Master of Science (MSc).
Beyond their studies, graduates benefit from a strong network of renowned lecturers from science, business and society. The networking with international students promotes contacts and creates international acceptance for the benefit of the students.
Accreditation by the prestigious Association to Advance Collegiate Schools of Business (AACSB) and the award of the premium seal by the Foundation of International Business Administration Accreditation (FIBAA) testify to the high quality and reputation of the study program and the degree it awards.
In order to ensure the transfer of learning and to enable students to develop relevant competencies, the MCI has defined cross-curricular learning goals. These goals and objectives describe, in detail, the knowledge and skills acquired by our graduates on completion of their studies at MCI.
Our graduates are effective communicators in their field of work.
Our students can discuss problems, ideas and solutions with specialists and non-specialists.
Our graduates are competent in applying scientific methods to solve practical problems.
Our students can apply relevant theories and appropriate scientific methods in their field of work.
Our students can act according to ethical principles when doing scientific work.
Our graduates understand complex digital business problems and are effective decision makers in their field of work.
Our students are able to systematically analyze digital business problems and decide on the most effective approach to achieve strategic business objectives.
Our students have specific knowledge about psychological processes relevant to leadership and their impact on the productivity of individuals, teams and organizations.
In its organizational form as an online master study program, the MCI follows a blended learning concept that combines synchronous and asynchronous online phases with regular attendance phases.
Science and business meet at the MCI.
Jean-Claude Juncker, former President of the European Commission, Brussels
Getting started can be difficult, but the challenges make it all worthwhile. Keep it going!
Dominik Schiener, Co-Founder IOTA, Berlin / Germany
Fantastic, what has been accomplished here.
Prof. Brun-Hagen Hennerkes, President, Foundation for Family Businesses, Stuttgart
I am impressed. Keep up the good work with your blithe obsession!
Dr. Sabine Herlitschka, CEO, Infineon Technologies, Villach
The digital revolution is changing our economy and society at a breathtaking pace. Digitalization is affecting all areas of society and the economy, and those who do not understand the digital revolution will suffer economic disadvantages.
Gerald Hörhan, CEO Investment Punk Academy
The Master degree Digital Economy & Leadership MSc is aimed at people who are already dealing with the effects and new business models of the Digital Economy or will do so in the future and who want to manage and drive the digital transformation in their respective professional environment:
The program is aimed at both graduates of economics and non-economics study programs.
Applications for the Master program Digital Economy & Leadership MSc are continuously accepted. Please send us your complete portfolio (online form).
Application Deadline
Date
Personal Interview
1
31.01.2021
26.02.2021
2
21.03.2021
16.04.2021
3
30.05.2021
25.06.2021
4
29.08.2021
10.09.2021
In principle, persons with the following qualifications are admitted to the course
For persons who do not have an academic degree but who can demonstrate an exceptional professional track record, the following additional requirements are provided for admission:
Standardized MSc test or GMATThe standardized MSc test or GMAT tests perceptiveness, problem-solving ability, speed, resilience, intelligence and linguistic competence/text comprehension. The scope, content and level of difficulty of the MSc test taken at MCI correspond to the Graduate Management Admission Test (GMAT). An examination fee of EUR 125,- is charged for the standardized MSc Test. If the candidate can prove that he/she has achieved the GMAT score within the last three years, the GMAT score can be credited (GMAT score > 610; see www.gmac.com).
The admission procedure provides for the following elements:
Online applicationThe application must be submitted in the form of a standardized online-application accompanied by the required documents (curriculum vitae, essay on medium-term career goals). An academic degree and minimum three years of professional experience in a qualified position prior to commencement of the program (ideally, qualified professional activity during the MBA program itself) are required.
Personal interviewThe interview gives applicants the opportunity to present themselves personally, to narrate their career history, to explain their motivation for applying to this program as well as to describe their medium-term professional goals.
DecisionAn admission committee reaches the final decision on the applicant’s admission to the Master program.
For people who do not have an academic degree, but who can prove that they have a high school diploma or general qualification for university entrance as well as an extraordinary professional performance record, the following additional admission requirements apply:
Standardized MSc test or GMATThe standardized MSc test or GMAT tests perceptiveness, problem-solving ability, speed, resilience, intelligence and linguistic competence/text comprehension. The scope, content and level of difficulty of the MSc test taken at MCI correspond to the Graduate Management Admission Test (GMAT). An examination fee of EUR 125,- is charged for the standardized MSc Test. If the candidate can prove that he/she has achieved the GMAT score within the last three years, the GMAT score can be credited (GMAT score > 610; see www.gmac.com).The test takes place on the same day as the admission interview.
Upon completion of this Executive Master program, graduates earn the internationally recognised title of Master of Science (MSc).
The content of the Master program Digital Economy & Leadership enables graduates to lead their companies and organizations through the digital transformation.
Possible areas of application:
As a company founder you start your business in the New Economy on a solid foundation with the expertise of experienced entrepreneurs in the background.
Entrepreneurs and managers have the necessary know-how to implement the digital transformation at all levels in their companies and organizations and to seize new opportunities in a global environment.
Consultants accompany their clients on the way to the digital transformation.
Students and graduates have access to the international network of the MCI and the Investment Punk Academy and benefit from the expertise of internationally recognized experts.
