General Management Executive MBA

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Short Facts
  • Academic Degree: Master of Business Administration (MBA)
  • Duration of study: 4 semesters, part-time
  • Prerequisites: Academic degree, minimum of five years of professional experience in a qualified position, proof of an adequate command of English
  • Language: German, English
  • Tuition fee: EUR 27,250

Before studying

The two-year Executive Master Degree program in General Management  teaches a set of competencies that will increase your career opportunities manifold. Ambitious executives receive intensive and challenging part-time training and the chance to obtain an internationally acknowledged academic degree.



The part-time Executive Master Degree program in General Management  combines up-to-date theoretical knowledge with the most recent findings from management practice. It equips executives and professionals, aiming to advance their career, with professional and methodological knowledge, social skills, management know-how, entrepreneurial spirit, and decisiveness.

The MBA program represents a generalist education with a strong international focus that promotes and improves students’ professional and social competencies. Participants in this course learn how to systematically identify and analyze entrepreneurial problems, provide suitable solutions, and make, as well as implement, respective decisions.

In addition to teaching leadership and negotiation techniques, the program focuses on developing and promoting social skills regarding teamwork, communication, and presentation. Participants profit from both the exchange with other students and MCI’s established network of international lecturers. The newly acquired knowledge, as well as the intercultural competencies and social skills taught in the course, enable graduates to adequately master future management tasks and strategic leadership responsibilities.

Head of Executive Education
Susanne E. Herzog
Mag. Susanne E. Herzog Head Executive Education +43 512 2070 - 2100This email address is being protected from spambots. You need JavaScript enabled to view it.
Claudia Haidacher
Claudia Haidacher Assistant & Project Management +43 512 2070 - 2122This email address is being protected from spambots. You need JavaScript enabled to view it.


Applications for admission are accepted on a rolling basis. The required documents are to be submitted online.

Application deadline
Entrance exam Interview
04 February 2019 04/05 March 2019 11 March 2019
01 April 2019 15/16 April 2019 24 April 2019
03 June 2019 17/18 June 2019 16 September 2019
26 August 2019 09/10 September 2019 16 September 2019

The admission process comprises the following elements:

  • Application form
  • GMAT or standardized MBA-test
  • Proof of an adequate command of English
  • Interview
  • Decision


The application must be submitted via an online application accompanied by the required documents (CV, Essay). Successful completion of a first academic degree and a minimum of 5 years of professional experience in a qualified position prior to commencement of the Master program (ideally, qualified professional activity also during the Master program) are required.

GMAT or standardized MBA test

The GMAT or standardized test or respectively serve for assessing the applicant’s intellectual grasp, problem-solving capacity, intelligence, and linguistic competence / text comprehension. The scope, content and level of difficulty of the MBA test to be taken at the MCI correspond to the Graduate Management Admission Test (GMAT). An examination fee of EUR 125.- is charged for the standardized MBA test. Upon the submission of evidence of an adequate GMAT score dating back not more than three years, the student will receive credit for such score (GMAT score > 610;

Proof of an adequate command of English

TOEFL test certificate, IELTS or Cambridge English. Scores are valid for three years from the date of the test.

Test of English as a Foreign Language (TOEFL)
The Test of English as a Foreign Language (TOEFL) may be taken at any international TOEFL centre; a minimum score of 92 points is required in an internet-based test.

IELTS Academic - International English Language Testing System
Minimum score of 6.5

Cambridge English
BEC Higher or CPE - with grades A/B in all 4 skills


The interview gives applicants the opportunity to present themselves personally, to comment on their previous career, and to explain their motivation for applying, as well as their medium-term professional goals.


An admission committee decides on the applicant's admission to the Master program.

Depending on the circumstances in the individual case, credits may be awarded for the Master study program on written application for previously completed MCI Executive Certificate courses and for studies pursued and examinations passed at other state or state-recognized universities in Austria or abroad in accordance with the provisions of the Convention on the Recognition of Qualifications concerning Higher Education in the European Region (Lisbon Convention, section VI.1) as long as there are no significant differences with regard to the competences involved. That will be the case where the previous qualifications basically correspond to the qualification goals for the MCI’s MBA study program.

Decisions on applications for the recognition of previous qualifications are taken by the Examination Committee and are communicated in writing together with information on the rights of appeal.

While studying

The MBA program in General Management stands out due to its modular design, which includes four phases: by combining individual certificate courses with complementary modules and writing a Master’s thesis under scientific supervision, students can obtain a post-graduate level MBA degree.

The MCI Executive Master’s program reflects an entrepreneurial spirit, a high level of commitment, an international focus, intercultural competence, strong networks, and an acknowledged brand of high standing in the business world and society. The content and organization of the course have been designed to meet the specific requirements and needs of professional decision makers. Intensive modules stretching over several days, usually from Thursday or Friday to Saturday, alternate with practical sessions in which the theoretical content is systematically applied into practice.

While the first module, General Management, teaches basic business administration knowledge, the second module gives participants the opportunity to choose an individual area of specialization. Such specialization may be gained in the fields of digitalization, management accounting and control, innovation management, marketing, personnel management, sales management, or corporate communications. In order to successfully complete the first two phases of the program, students are required to master a three-day intensive module. This module provides an integrative overview to encourage students’ development of cross-disciplinary thinking and action beyond specialized management knowledge and personal key competencies. This is achieved by involving them in interdisciplinary teams to create a business plan and discuss a living case study.

The expectations businesses have of MBA graduates do not only concern knowledge, personality, and integrity, but also – and in particular – include an entrepreneurial approach, a high degree of commitment, the ability to make informed decisions, the ability to handle stress and pressure, and an international focus. Consequently, we at MCI believe that a successful Master’s program must contain a comprehensive treatment of international topics, teach students how to act with confidence in an international environment, and communicate intercultural competence. The third phase of this MBA program therefore requires students to complete a range of intensive modules of the International Management Program© at one of MCI’s partner institutions abroad.


Time model
Part-time with modular structure
Stage I: General Management, Academic Research & Reflection, Entrepreneurship & Business Planning
Stage II: Specialization in Management, Living Case Study
Stage III: International Management Program
Stage IV: Master thesis with scientific tutoring and accompaning lectures, presentation & defense of Master thesis
Precence days
86 Precence days
German, English
Tuition fee
EUR 27.250


  Presence Days
Managerial Economics 2
Communication & Presentation Skills 1
Statistics for Business Economists 1
Strategic Management 3
Fundamentals of Accounting 1
Investment & Financing 1
External Accounting 2
Legal Dimensions of Corporate Governance 2
Leadership & Talent Management 2
Strategic & Operative Controlling 4
Project Management 2
Process Management 2
Human Ressource Management 2
Change Management 2
Strategic & Operative Marketing 3
International Market Entry Strategies 1
Information Technology 1
Innovations- & Technology Management 2

  Presence Days ECTS
Module: Academic Research & Reflection 3 2
MODUL: Entrepreneurship & Business Planning 3 2

  Presence Days ECTS
Module: Living Case Study 3 2

  Presence Days
Global Macroeconomics 3
Global Strategic Management 2
International Finance 3
International Marketing 2
Business Model Innovation 2
International Leadership & Decision Making 5
International Accounting & Risk Management 2
Leading Change 4
Cross Cultural Management 2

  Days ECTS
Master Thesis with Scientific Tutoring and Accompanying Lecutres 2 11
Final Examination   4

Academic director MBA
Univ.-Prof. Dr. Kurt Matzler
Professor of Strategic Management, University of Innsbruck / Tyrol

Program director MBA
Mag. Susanne E. Herzog
Head of Executive Education & Development, MCI Management Center Innsbruck / Tyrol


Acknowledged academics support MCI in maintaining quality standards at all levels of the Master program, ensuring a continuous process of further development and serving as a link to leading teaching and research institutions at home and abroad.


Controlling & Management
FH-Prof. Dipl.-Kfm. Bernd Kirschner
Head of Department Business & Management and International Business, MCI Management Center Innsbruck / Austria

Univ.-Prof. FH-Prof. Mag. Dr. Franz Pegger
Lawyer and Partner Greiter, Pegger, Kofler & Partner, Innsbruck / Austria


General Management
Prof. Dr. Andreas Altmann
Rector MCI Management Center Innsbruck / Tyrol

Mag. Susanne E. Herzog
Head of Executive Education & Development, MCI Management Center Innsbruck / Tyrol

Univ.-Prof. Dr. Kurt Matzler
Professor of Strategic Management, University of Innsbruck / Tyrol


Innovation Management
PD FH-Prof. Dr. Bernd Ebersberger
Head of R&D Services, Study Coordinator at the Department of Business & Management and International Business, MCI Management Center Innsbruck / Tyrol

Dr. Thomas Osburg
Professor für Sustainable Marketing & Leadership / Fresenius Business School / München / Deutschland


International Management Program©
Univ.-Prof. Dr. Kurt Matzler
Free University of Bozen-Bolzano / South Tyrol, University of Innsbruck / Tyrol

Prof. Joseph G. Nellis, BSc (Econ) MA PhD ILTM AcSS
Professor of International Management Economics, Director of Policy Strategy & Performance Community, Cranfield University – School of Management, Bedford / GB


Management, Psychology & Leadership
Dr. Reinhold Bartl
Psychologist, Free-lance Consultant, Coach and Speaker, Director of the Milton Erickson Institute, Innsbruck / Tyrol

Univ.-Prof. Dr. Heinz K. Stahl
Free-lance Management Consultant, Research Partner in the Interdisciplinary Department of Management and organizational behaviour, Vienna University of Economics and Business, Vienna / Austria


Univ.-Prof. Dr. Hans Mühlbacher
Professor of Marketing / Research Director International University of Monaco / Monaco


Human Resource Management
Univ.-Prof. Dr. Heinz K. Stahl
Free-lance Management Consultant, Research Partner in the Interdisciplinary Department of Management and
organizational behaviour, Vienna University of Economics and Business, Vienna / Austria

Mag. Dr. Markus Tomaschitz, MBA
HR-Director AVL LIST GmbH, lecturer at national and international universities, Graz / Austria


Sales Management

FH-Prof. Dipl.-Kfm. Dr. Johannes Dickel
MCI Lecturer and Study Coordinator at the Department of Management & Law, MCI Management Center Innsbruck / Tyrol

FH-Prof. Mag. Dr. Karl Pinczolits
MCD-Management Consulting & Developement Ges.m.b.H., Eisenstadt / Austria


Corporate Communications
Univ.-Prof. Dr. Heinz K. Stahl
Free-lance Management Consultant, Research Partner in the Interdisciplinary Department of Management and organizational behaviour, Vienna University of Economics and Business, Vienna / Austria

FH-Prof. Dr. Siegfried Walch
Head of Department and Executive Course Director for Nonprofit, Social & Health Care Management / International Health & Social Management, MCI Management Center Innsbruck, Partner in SVWP Kommunikationsmanagement GmbH, Innsbruck / Tyrol


International Focus

The qualities the world of business typically requires of MBA graduates include comprehensive knowledge in their respective fields, an entrepreneurial background, a willingness to make decisions, the ability to work under pressure, and international competence.

The International Management Program© of Phase III thus combines lectures held in English by international teachers with a set of MBA modules to be completed at MCI’s renowned partner institutions abroad. These intensive studies in a foreign country provide students with an invaluable intercultural experience and the opportunity to build a global network.

Our partners include universities form the AACSB Network and the following institutions of international recognition:

Cranfield School of Management at the Cranfield University, GB

Cranfield School of Management, located 75 kilometers northwest of London, is one of the world’s leading business schools. It is part of Cranfield University, renowned for its provision of quality post-graduate education and research as well as its strong links to the worlds of business and industry. Cranfield is one of only a handful of institutions in the world to offer an MBA program accredited by the Association of Masters of Business Administration (AMBA), the Association to Advance Collegiate Schools of Business (AACSB), and the European Quality Improvement System (EQUIS) at the same time.

Carroll School of Management at Boston College, USA

Carroll School of Management is part of a private elite university founded in 1883, now accounting for over 10,000 students. The traditional and awe-inspiring buildings nestled in beautiful green quarters provide the ideal place for research and studies. Carroll School of Management is accredited by the Association to Advance Collegiate Schools of Business (AACSB). It is also a member of the Graduate Management Admission Council (GMAC) as well as the New England Association of Graduate Admission Professionals.

Menschen zwischen Gebäuden des MIP Politecnico di Milano

School of Management at MIP Politecnico di Milano, IT

The MIP School of Management at Politecnico di Milano in Italy was established more than 30 years ago. From a legal point of view, MIP is a consortium of Politecnico di Milano – the majority shareholder – and several private stakeholders including mostly multinational corporations. MIP thus provides a unique fusion of academic know-how and practical business and counseling experience.

Learning Goals

In order to ensure the transfer of learning and to enable students to develop relevant competencies, MCI has defined clear cross-curricular learning goals. These describe, in detail, the knowledge and skills acquired by our graduates on completion of their studies at MCI.

Blue circle with connected people in the center that symbolizes effective communication.

Our graduates are effective communicators in their field of work.

Our students can discuss problems, ideas and solutions with specialists and non-specialists.

Blue circle with white gears symbolizing an ability to work scientifically.

Our graduates are competent in applying scientific methods to solve practical problems.

Our students can apply relevant theories and appropriate scientific methods in their field of work.

Our students can act according to ethical principles when doing scientific work.

Blue circle with a white speech bubble, a checkmark and a cross symbol in the middle that symbolizes a well-founded decision-making ability.

Our graduates understand complex business problems and are effective decision makers in their field of work.

Our students are able to systematically analyze business problems and decide on the most effective approach to achieve strategic business objectives.

Our students consider ethical, social, and environmental aspects in strategic decision-making.

After studying

Upon completion of the Executive Master’s program, graduates are awarded the internationally acknowledged title of Master of Business Administration (MBA).

Our graduates profit from our strong network of recognized lecturers from science, business, and society, even beyond their studies. The exchange with international students also improves their own network and creates international acceptance for the benefit of all our students.

Accreditation by the prestigious Association to Advance Collegiate Schools of Business (AACSB) and the award of the Premium Seal by the Foundation for International Business Administration Accreditation (FIBAA) are testimony to the high quality standards and international standing of this program and respective degree.

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