Overview

The MSc-program provides comprehensive skills in scientific research, data analysis and academic work with direct reference to real business and social problems. Students learn to identify relevant research questions, to choose appropriate methods and to carry out valid scientific investigations independently – up to the final master's thesis.

The two-year course is offered in a flexible Blended-Learning-format and combines scientific aspirations with practical relevance. Participants learn to design, execute and evaluate qualitative and quantitative research projects while applying research methods directly to real-world strategic and organizational issues.

Graduates of the Master's program are able to critically evaluate economic phenomena, develop robust research models, and communicate research results at an advanced academic level. The MSc (CE) in Business Research Models provides a solid foundation for research-oriented professional pursuits, doctoral studies, or leadership positions that require analytical and evidence-based decision-making.

Susanne E. Herzog
Mag. Susanne E. Herzog Associate Dean Continuing & Executive Education
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Structure & Content

The MSc-program has a modular structure and combines online teaching with compact attendance phases to ensure maximum flexibility. In terms of content, the focus is on qualitative and quantitative research methods, scientific theory formation and advanced data analysis. In addition, skills in research design, academic writing and the presentation of scientific results are taught. The course concludes with a master's thesis, in which a practice-relevant research topic is dealt with in a scientifically sound manner.

Program Overview

Facts

Format Blended-Learning, online & attendance modules
Duration 2 years (24 months) | part-time | 120 ECTS
Location Innsbruck
Language English
Tuition fee on request
Benefits
  • Acquisition of sound scientific and methodological research skills
  • Ability to analyze complex business issues on a scientific basis
  • Flexible, part-time study structure with blended learning format
  • Direct applicability of the research content in a professional context
  • Strengthening analytical thinking and evidence-based decision-making
  • Improving academic writing and presentation skills
  • Solid foundation for research-related leadership roles or advanced academic qualifications
Program Goals
  • Development of an in-depth understanding of business research and theory formation
  • Teaching qualitative and quantitative research methods at an advanced level
  • Ability to independently plan, carry out and evaluate research projects
  • Promoting critical reflection and analysis skills
  • Application of scientific methods to solve practice-relevant management issues
  • Preparation for scientific, research-oriented or academic career paths
Program & Courses

Module 1: Laying Research Foundation

  • Developing Research Questions

  • Philosophy of Science

  • Theory of the Firm


Module 2: Research Methods

  • Qualitative Research Methods

  • Quantitative Research Methods

  • Applied Qualitative Methods

  • Applied Quantitative Methods


Module 3: Developing a Research Proposal

  • Developing a Research Proposal

  • Academic Writing


Module 4: The Research Proposal

  • Writing and Presenting a Research Proposal


Module 5: Advanced Research Methods for Empirical Research

  • Alternative Research Methods

  • Advanced Applied Qualitative Methods

  • Advanced Applied Quantitative Methods


Module 6: Producing New Knowledge

  • Empirical Research Work

  • Preparing and conceptualizing a Research Conference Paper


Module 7: The Master’s Thesis

  • Writing the Master’s Thesis

Learning Model

The MSc-program runs over a total period of 24 months with an innovative blended teaching approach that combines on-campus seminars, online courses, business insights, individual on-site and online support from proven experts, and participation in international conferences.

Residential weeks

As part of the curriculum, candidates complete four weeks of attendance (residential weeks) in Innsbruck. During these weeks, students take part in courses, seminars and business insight sessions on campus.

Online learning

A customized distance learning concept allows students to stay in touch throughout the program. They are supported by dedicated experts who have extensive experience in accompanying students on their learning and research path.

Faculty

The MSc-program benefits from internationally recognised academics with extensive experience in research and management practice in relevant fields. Professors supervise students from the very beginning and work with them on their research projects in order to ensure both the academic standards and the relevance of their research work.

Research Fields

The research focuses on a variety of areas of business, management and economics. The participants of the program are embedded in the respective research centers or research laboratories. They have the opportunity to benefit from the intellectual impulses of the research groups.

The lecturers who supervise the research projects are internationally recognised experts in their field of research. In addition, due to their extensive experience in both academia and industry, faculty members can help integrate practical relevance into academically challenging theses.

 

The lecturers are composed of:

 

  • MCI professors
  • associate visiting professors,
  • experts, entrepreneurs and industry professionals,
  • Coaches with experience in professional, career and personal development.

 

MCI

  • Business Design & Innovation

  • China Center

  • Corporate Social Responsibility

  • Digital Business & IT

  • Expertise Center Smart Mobility

  • Family Business Center

  • Innovation in Social & Health Services

  • Innovation, Entrepreneurship & Marketing

  • Jean Monnet Chair

  • SME Innovation Network

  • Strategy Mergers & Acquisitions Research Lab

  • Supply Chains of the Future

  • Sustainable Transformation

  • Tourism Research

  • University Management Research
Academic Board

Management

Leitung

Program Director

Mag. Susanne E. Herzog

MCI Head of Executive Education & Development

Strategy & Research Consultant bei IMARK Strategy Advisors

MCI Academic Director MSc

Dr. Maria Kreuzer

Academic Board

Kurt Matzler

Prof. Dr. Kurt Matzler

Professor of Strategic Management,
University of Innsbruck

Anita Zehrer

Prof. DB MMag. Dr. habil. Anita Zehrer

Head R&D Unit Management & Society,  MCI

Markus Kittler

Prof. Dr. Markus Kittler

Academic Director Executive PhD, MCI

Academic Degree
  • MSc (CE) | Master of Science (Continuing Education) in Business Research Methods

Who is the program suitable for?

  • Experienced specialists and executives from business, management or related fields
  • Professionals who want to deepen their analytical and research methodological skills
  • Individuals with an interest in scientific work and evidence-based decision-making
  • Managers and consultants who want to analyze complex entrepreneurial issues in a structured way
  • Professionals who want to apply research results in a targeted manner in a professional environment
  • Persons who are striving for a research-related career or further academic studies
  • Academics with business-related education and relevant professional experience

Admission

Applications for studies are accepted on an ongoing basis via our online application platform. In the interests of your further planning, we recommend that you submit your application early.

Prerequisites
  • Proof of relevant personal, professional and academic experience
  • Motivation to study and conduct research in the chosen field and clearly defined career goals
  • Leadership potential, personal achievements and interests
  • Identification with the mission statements of the MCI
  • Completed bachelor's degree and at least three years of qualified professional experience
  • Proof of English language proficiency
Admission Procedure
  • Presentation and justification of the research project on the basis of a business problem
  • Transcript of Bachelor's degree and diploma(s)
  • CV (CV)
  • Photocopy of passport
  • Photo of the identity card
  • Proof of English language proficiency: TOEFL (92), IELTS (6.5) or equivalent

By applying and/or registering for the MSc, you give the MCI formal consent to review all certificates and documents provided. Once your application dossier has been accepted, admission interviews will be organised to get a better insight into your motivation. All applicants are asked to present their research topic or research idea in an admission interview.

Career & Perspectives

Graduates of the MSc (CE) in Business Research Models are able to tackle complex business challenges using modern research and analysis approaches in an international context. The course prepares professionals for leadership positions in management, consulting, strategy and business development, where data-driven and evidence-based decision-making is essential. Graduates qualify for research-oriented positions in globally active organizations, Think Tanks and innovative environments. In addition, the program provides a solid foundation for advanced doctoral studies or other academic careers.

The MSc-program is offered in an innovative, part-time study format with four intensive attendance weeks in Innsbruck. Online courses, coaching sessions, and personalized research supervision ensure a high degree of flexibility and relevance.

Mag. Susanne E. Herzog
Mag. Susanne E. Herzog
Associate Dean Continuing & Executive Education at MCI | The Entrepreneurial School®

We look forward to guiding the participants in the MSc-program on their learning journey reaching the next level of academic acumen and management proficiency. Our innovative program will provide benefits to their companies and will create impact on the economy and society we live in.

Prof. Dr. Andreas Altmann
Prof. Dr. Andreas Altmann
Rector of MCI | The Entrepreneurial School®

What sets this program apart is its strong focus on applied research. I recommend it to executives who aim to transform practical business questions into scientifically sound solutions with lasting impact.

Prof. Dr. Markus Kittler
Prof. Dr. Markus Kittler
Academic Director Executive PhD at MCI | The Entrepreneurial School®

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